Principle 9: Invest as if Markets are Efficient
You have dedicated your life to working hard and saving in order to achieve important goals such as providing for children’s education and enjoying a secure retirement. Investing your savings can sometimes feel a little overwhelming and knowing where to turn for reliable information can be frustrating.
Our new video series "27 Principles Every Investor Should Know", distills decades of scientific research and data-driven insights into bite-size, easily digestible “rules” that can help you gain confidence and clarity in your financial strategy – whether you have been investing for years or are just starting today. Each principle uses simple language to dispel myths and uncover the truth about investing.
Life is complicated, investing shouldn't be.